The supplement industry is pushing back. In May 2026, a group of long-tenured ashwagandha producers and regulatory experts launched the Ashwagandha Standards Alliance, a new coalition dedicated to countering misinformation about ashwagandha leaf safety, defending GMP standards, and responding to what many in the industry see as scientifically unsupported regulatory actions. In Episode #218 of the PricePlow Podcast, Mike and Ben sit down with Blake Ebersole, founding member of the ASA and president of NaturPro Scientific, to unpack the "root good, leaf bad" narrative and explain why in vitro cancer cell studies are being misused to target ashwagandha leaf.
Blake details how lab shopping and supply chain fragmentation quietly erode quality across the botanical category, and why the ASA isn't fighting for leaf over root -- it's fighting for science, GMPs, and accurate communication regardless of plant part. This episode pairs directly with our companion article on India's ashwagandha leaf advisory. Subscribe to the PricePlow Podcast on your favorite platform and sign up for our ashwagandha news alerts on PricePlow before diving in.
Train like a hooligan, sleep like a baby. Apollon Nutrition From Dusk Till Dawn delivers 14 fully disclosed ingredients including 3g glycine, 3g GABA, 600mg ashwagandha, and a dual-release melatonin system. The formula covers serious ground with highly bioavailable magnesium and zinc anchoring the mineral side while glycine, GABA, lemon balm, and Zylaria build a multi-layered inhibitory stack where each ingredient reinforces the last.
Kanna and ashwagandha handle the stress and cortisol angle, L-Theanine eases the mental transition into sleep, and AstraGin enhances absorption while supporting gut health. It wraps up with a dual-release melatonin system designed to get you down fast and keep you there. Read the full breakdown to see how Apollon built the most aggressive sleep and recovery formula we've ever covered.
Female athletes face a unique iron challenge: training itself creates an inflammatory response that actively blocks iron absorption. effera® human lactoferrin works differently than conventional iron supplements by supporting the body's regulatory pathways instead of overwhelming them with oxidative stress.
Research in competitive female runners showed that standard iron supplementation failed to prevent declining iron status over eight weeks of training, while lactoferrin maintained red blood cell counts and improved lactate clearance. Learn why the regulatory approach matters for athletes dealing with menstrual losses, exercise-induced inflammation, and energy restriction all at once.
K Tropix Wellness just launched KLEAN Protein, a 3.4oz ready-to-drink protein shot delivering 24g of fermented beta-lactoglobulin (BLG) whey isolate at just 90 calories with zero sugar, carbs, and fat. BLG packs roughly 50% more leucine per gram than standard whey isolate, making it one of the most concentrated anabolic signals you can get in a portable format.
The shots come in Mixed Berry (caffeine-free) and Watermelon (50mg caffeine from green tea), both featuring ProFer® 1000 precision-fermented BLG and OliveGuard® for gut comfort and antioxidant support. Whether you're traveling, managing appetite on GLP-1 medications, or just need protein without the shaker bottle hassle, this is worth a look. Read the full breakdown on PricePlow to see how BLG stacks up against conventional whey and why this format works.
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