Finnish company Solar Foods creates Solein protein from air and electricity. 78% protein with complete amino acids and B12. Now in production.
SND's Eric Marato & Nutralabz's Jack Sehgal discuss Latin American supplement distribution, regulations, and Basic Supplements' international growth.
PLT Health Solutions showcases beverage-friendly ingredients at IFT First 2025. Experience Zynamite, zümXR, Slendacor and more at Booth S1839 in Chicago.
Four new aXivite phenylcapsaicin supplements launch with 62.5-120mg doses. Enhanced bioavailability and proven fat loss benefits without the capsaicin burn.
TestFACTOR study shows 325mg daily significantly improves sexual function, testosterone, energy and grip strength in men 40-65. Benefits start at 2 weeks.
The supplement industry is witnessing its most significant protein innovation since whey isolate revolutionized post-workout nutrition decades ago. Solein® represents the first commercially viable protein completely disconnected from agriculture, using hydrogen-oxidizing microbes that literally eat air molecules to produce complete protein in just 70 hours.
This groundbreaking technology from Finnish company Solar Foods achieves a complete amino acid profile with 78% protein content, 43% essential amino acids, and 20% BCAA content while using 95% less land than traditional animal proteins. With GRAS status in the United States and regulatory approval in Singapore, this isn't science fiction – it's happening right now at Factory 01 in Finland, proving that the future of sustainable protein has officially arrived.
DHEA is banned by WADA for competitive athletes and military personnel, but ProtoTest offers a compliant DHEA alternative that naturally boosts DHEA production without the regulatory risks. This Dioscorea nipponica root extract delivers 50% protodioscin, a steroidal saponin that stimulates endogenous DHEA production through natural pathways.
Unlike problematic DHEA manufacturing that creates contamination issues, ProtoTest provides clean formulation options while delivering research-backed hormone optimization be
PLT Health Solutions has breakthrough clinical research on Serezin, their patented sleep ingredient that works differently than traditional sleep aids by targeting the pain-sleep connection through Boswellia serrata and ginger extracts. The four-week study published in SLEEP journal shows participants experienced 64% greater restorative sleep improvements compared to placebo, with benefits appearing in just one week.
57% of subjects taking Serezin increased their total sleep time by over 30 minutes (compared to only 17% on placebo), and one-third improved by over 60 minutes. The ingredient also significantly reduced inflammatory marker TNF-alpha, which is both a sleep regulator and inflammatory mediator, making it perfect for active individuals dealing with pre-workout stimulant hangovers and exercise-induced inflammation.
We've designed the ultimate women's performance formula combining breakthrough effera™ human-identical lactoferrin with creatine and HMB for comprehensive muscle growth, iron support, and recovery enhancement. This hypothetical formula addresses the unique physiological challenges female athletes face, from iron deficiency to hormonal fluctuations, without the digestive distress of traditional supplements.
Based on groundbreaking research showing synergistic effects between lactoferrin and creatine that exceed individual benefits, this formulation represents the future of women's performance nutrition. Will some brand take us up on creating this revolutionary approach to female-specific supplementation? Learn more about effera™ and listen to our podcast with Helaina CEO Laura Katz.
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