New clinical data from MolTek Nutrition reveals that CreaSol SSAT combined with creatine delivered more than Over 5X greater training volume improvement compared to creatine alone. The creatine plus CreaSol SSAT group was the only group showing significant changes from baseline on training volume, demonstrating how this novel creatine enhancer amplifies real-world training capacity.
Building on earlier research showing 28.1% greater strength gains and 51.5% greater endurance improvements versus creatine alone, the training volume data connects those benefits into superior total work output. Learn how this stabilized tyrosol compound is changing the creatine enhancement category with upcoming human performance research.
A landmark 2024 clinical trial settled the critical safety question about Helaina's effera™ human-identical lactoferrin: it does not trigger antibodies against the body's own lactoferrin, even at doses 10-fold above typical consumption. In a stunning contrast, bovine lactoferrin generated a 3-fold antibody increase in over 50% of participants -- the first time this immune response has been measured in humans.
The double-blind study demonstrated that effera™ is recognized as "self" by the immune system, removing the last regulatory uncertainty about recombinant human lactoferrin as a food ingredient. This wasn't just about proving safety... it revealed a categorical advantage over the established bovine alternative that changes everything for supplement formulators.
When CON-CRĒT founder Mark Faulkner needed banned substance certification, he chose TruShield Certified, a new program built on over 20 years of WADA-level anti-doping expertise from the same laboratory that major professional sports organizations trust when their athletes test positive. Led by Lori Bestervelt (creator of NSF Certified for Sport and the NSF 173 standard), TruShield tests every production batch for 400+ banned substances using ISO 17025 protocols and exclusive WADA reference standards.
Unlike bundled certification programs, TruShield focuses exclusively on comprehensive banned substance testing, allowing brands to add elite-level screening without duplicating existing quality systems. Early adopters include CON-CRĒT, RedLeaf Biologics, and Vireo, who recognized that when athlete safety and brand reputation are at stake, testing aligned with professional sports standards provides both protection and competitive differentiation. Learn how TruShield is raising the bar for banned substance certification.
Weight management creates a dual threat for women: simultaneous loss of muscle tissue and bone mineral density. The Vitamin Shoppe's GLP-1 Support Protein with myHMB® addresses both challenges head-on with 3 grams of clinically-researched calcium HMB alongside 540mg calcium and 520IU vitamin D3, creating multi-pronged protection when women need it most.
Research shows women face a 4x higher osteoporosis risk while starting with 57% less muscle mass than men, making strategic supplementation critical during caloric restriction. Whether managing weight traditionally or using GLP-1 medications, discover how myHMB's dual-action mechanism preserves metabolically active muscle while supporting skeletal strength across perimenopause, menopause, and beyond in our complete women's muscle and bone protection guide.
Marc "The Machine" Lobliner returns to the PricePlow Podcast with a bold prediction: goBHB will become bigger than creatine. Now serving as President of Ketone Labs, Marc discusses real-world applications from concussion protocols in youth sports to cognitive enhancement, the critical differences between D-BHB and L-BHB isomers, and why this bio-identical ketone ingredient has transformative potential across multiple health categories.
From evening pre-workouts that improve sleep quality to emerging cardiovascular research and anabolic properties demonstrated in clinical settings, this episode explores why goBHB represents the next major breakthrough in sports nutrition and beyond. Listen now to hear Marc's unfiltered take on the future of ketone supplementation and what's coming next for Ketone Labs!
The supplement industry recycles the same decades-old ingredients because creating truly novel compounds takes tens of millions of dollars and 20+ years of research. Nuritas is changing that with their AI Magnifier platform, which discovers clinically validated peptide ingredients in months instead of decades.
Their breakthrough ingredients like PeptiStrong® (144% increase in strength recovery from fava beans) and PeptiSleep™ (38 more minutes of sleep from brown rice) represent an entirely new category: cell-signaling peptides that deliver instructions to your cells rather than just nutrients. Read the full story on how artificial intelligence is unlocking bioactive compounds hidden in nature that we never knew existed.
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